What Social Media Can’t Do (and what it actually does)

Let’s play a myth-buster for a sec:

Myth: Social media is a selling machine.

Reality: It’s your storefront, elevator pitch, and reputation all wrapped into 280 characters.

Here’s the truth:

• Social isn’t a direct leads generator- it’s a warm-up channel.

• Deals don’t close in the DMs- they start there.

• It doesn’t replace good work- it showcases it.

What social actually does:

• Builds familiarity…and familiarity builds trust.

• Converts cold audience into warm leads.

• Supports SEO, refines brand voice, strengthens authority.

If someone tells you to outsource social media because they think it’s a free lead channel…invite them to this blog. And if you want leads, well that’s a different conversation with a curated sales funnel approach. But don’t expect social media management does that- there is a higher-level of marketing for that.

We’ll help get this all off your plate.

Hello@foxandwolfsocial.com